BEAR ISLAND TACKLE CO.

Exceptional Fishing Rods

Our rods feature ultra-high modulus (UHM) blended carbon fiber composite blanks. These higher modulus blanks allow more consistent storage and release of energy allowing them to cast further and more accurately. Designed by experts in the field, these blanks are more sensitive, stronger, and lighter than ever and are made using the most advanced manufacturing processes available. 

For those of you who demand the highest performance, look no further.

Custom Ice Rods

  • Quality First

    We meticulously source only the highest quality components in the industry.

  • Feature Loaded

    Our cutting edge materials result in durable, sensitive, lightweight rods you can depend on.

  • Fully Customizable

    Handmade rods with unlimited personalizations. Choose your reel seat, grip, colors and more.

  • US Made

    US sourced and built. Our rods are designed and handbuilt in a small shop in Horace, North Dakota.

The Full Line-Up

Not sure what rod to choose? Let us help you make your decision with our simple charts that will guide you based on your desired species and tactics.

Rod Buying Guides »

Walleye Ice Rods

Our premium walleye ice rod line-up features medium power blanks with fast action tips. Our Walleye Whacker is available in 28", 32" or 34" lengths. We also offer a 32" Deadstick perfect for those rod-style tip-ups or your second line with live bait. In-stock options available or build your custom walleye rod with us today.

Shop Custom Walleye →

Shop In-Stock Walleye →

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Need something a little more stout for chasing trophy pike or lake trout?

We have you covered with our Trophy Series rods available in-stock or custom as well.

Panfish Ice Rods

Premium panfish rods that do it all. We carry a Deadstick and an ultra-light noodle rod that are both capable of meeting all your needs from the lightest bluegill bite to slab crappies and the occasional predator in-between.

Shop Custom Panfish →

Shop In-Stock Panfish →

We inspect and test each rod before sending it out the door but recognize things happen.
All BITCO Rods are protected by a limited warranty policy.